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torin@roherstratcomm.com

310-993-1985

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    Is There A Disconnect Between Marketing and Public Relations?

    Is There A Disconnect Between Marketing and Public Relations?

    8 Tips to Earning/Increasing Client Respect

    8 Tips to Earning/Increasing Client Respect

    A Primer for PR Pros Looking to Become Rainmakers

    A Primer for PR Pros Looking to Become Rainmakers

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    • July 2016
    • March 2016

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    Is There A Disconnect Between Marketing and Public Relations?

    Is There A Disconnect Between Marketing and Public Relations?

    I had an interesting conversation a few weeks ago with a partner at an integrated marketing agency here in Portland. I had commented that in my search for a new opportunity, I’d noticed that while I had spent the vast majority of my career in sales, marketing and PR, the interest I’d received was almost exclusively for PR positions. I received almost no interest at all when inquiring about marketing positions. He smiled at me and said quite bluntly, “You’ve spent the past 16

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